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Writing Guides

Practical writing guides on word counts, page lengths, reading time, readability, and writing for search.

These blog writing guides answer one practical question at a time, such as how many words fit on a page or how long a post should be. You’ll find word count guides, readability tips, and SEO writing tips, each with the reasoning behind it, plus writing tips you can apply straight away. Every article links to a free tool, so you can check your own text as you read.

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Latest writing guides

  • · 3 min read

    How Many Words Per Page? A Practical Guide

    How many words per page? About 500 single-spaced and 250 double-spaced in 12-point font. See how font, spacing, and margins change it, with a quick table.

  • · 2 min read

    How Reading Time Is Calculated: 238 WPM

    How reading time is calculated: word count divided by reading speed. Learn why 238 words per minute is the average, plus speaking and handwriting times.

  • · 3 min read

    How Long Should a Blog Post Be for SEO?

    How long should a blog post be? There’s no magic number. Learn to pick the right length from search intent and competition, then trim it without losing value.